September 22nd, 2021 
Daniela Lopez de Luise ICMarkTech'21 – The 2021 International Conference on Marketing and Technologies (www.icmarktech.org), which will be held at the University of La Laguna, in the island of Tenerife in Spain, between 2 and 4 December 2021, is an international forum for researchers and professionals to present and discuss the latest innovations, trends, results, experiences, and concerns in the various fields of Marketing and Technologies related to it.
We are pleased to invite you to submit your articles to ICMarkTech'21. All submitted articles will be reviewed based on their relevance, originality, importance, and clarity.
Topics
Papers submitted should relate to one or more of the main themes proposed for the Conference:
1. Artificial Intelligence Applied in Marketing
2. Virtual and Augmented Reality in Marketing
3. Business Intelligence Databases and Marketing
4. Data Mining and Big Data – Marketing Data Science
5. Web Marketing, e-commerce, and v-commerce
6. Social Media and Networking
7. Omnichannel and Marketing Communication
8. Marketing, Geomarketing, and IoT
9. Marketing Automation and Marketing Inbound
10. Machine Learning Applied to Marketing
11. Customer Data Management and CRM
12. Neuromarketing Technologies
13. Mobile Marketing and Wearable Technologies
14. Gamification Technologies to Marketing
15. Blockchain Applied to Marketing
16. Technologies Applied to Tourism Marketing
Submissions and Decisions
Submitted papers must comply with the format of Smart Innovation, Systems and Technologies (see Instructions for Authors at Springer Website), be written in English, must not have been published before, not be under review for any other conference or publication and not include any information leading to the authors’ identification. Therefore, the authors’ names, affiliations, and bibliographic references should not be included in the version for evaluation by the Scientific Committee. This information should only be included in the camera-ready version, saved in Word or Latex format, and also in PDF format. These files must be accompanied by the Consent to Publish form filled out, in a ZIP file, and uploaded to the conference management system.
All papers will be subjected to a “double-blind review” by at least two members of the Scientific Committee.
Based on Scientific Committee evaluation, a paper can be rejected or accepted by the Conference Chairs. In the latter case, it can be accepted as the type originally submitted or as another type.
The authors of accepted papers will have 15 minutes to present their work in a Conference Work Session; approximately 5 minutes of discussion will follow each presentation.
Publication and Indexing
To ensure that a full paper, poster paper, or company paper is published, at least one of the authors must be fully registered by the 15th of October 2021, and the paper must comply with the suggested layout and page limit. Additionally, all recommended changes must be addressed by the authors before they submit the camera-ready version.
No more than one paper per registration will be published. An extra fee must be paid for the publication of additional papers, with a maximum of one additional paper per registration. One registration permits only the participation of one author in the conference.
Papers will be published in Proceedings by Springer, in the SIST series. Company papers will not be published, just presented at the conference.
Published full papers will be submitted for indexation by ISI, EI-Compendex, SCOPUS, DBLP, and Google Scholar, among others, and will be available in the SpringerLink Digital Library.
Important Dates
Paper Submission: September 22nd, 2021
Notification of Acceptance: September 30th, 2021
Payment of Registration, to ensure the inclusion of an accepted paper in the conference proceedings: October 15th, 2021
Camera-ready Submission: October 15th, 2021
Kind regards,
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